Website Designer

Creating A Consistent & Cohesive Experience

What is a Website Designer?

A Website Designer plans and creates websites.

The planning and creation process encompasses different skills for the production & maintenance of websites.

Understanding your business needs allows us to design for visitor & customer requirements.

A website designer must have a good knowledge of user experience, communications, marketing, layout convention, coding, how they relate and can be used for your business website.

Good website design requires knowledge & ethics from coding standards to creating the best value & outcome for clients.

Business Website Design

A website designed around your business

What your website visitors expect or want to do will guide the overall website design.

Defining customer goals helps us work out an overall structure.

Design consider colours, images and page layouts to define or reinforce your branding.

Your business website design has two purposes, to engage then convert the visitor into a customer.

When it comes to designing & building a website it’s important to remember that you ultimately get what you pay for. Effective website design is complicated, but the return is well worth the investment.

What Defines Good Website Design?

Website design best practice

Mobile Ready : Everday, everyone uses smart devices. An engaging, mobile first, compatible website design that your audience can access is essential.

Fast Loading : Loading times for all users on all devices (for slower or regional internet connections) should be considered as part of your website design.

SEO Savvy : Readable font sizes, fast delivery of content, keywords, integration of sitemap.xml & schemea for indexing and analytics for visitors.

Structure

structured design to guide customers

A website designer usually starts at the end point for your visitor to understand how to get them to where they want to be.

Creating a structured design guides customers to where they & we want them to be.

Visual site maps allows us to define customer goals to design the overall structure.

Style

a consistent and cohesive experience

It’s’ important to ensure your design is consistent and optimised to meet business objectives while creating an enjoyable experience for user.

A style guide is a collection of pre-designed elements and rules a designer will follow to ensure a consistent and cohesive experience.

Visual elements such as colours, fonts and font sizes in relation to layout & space, headline types: h1,h2, h3, h4, h5 and h6, body copy, bold and italic variations, font family, weight and color.